Create Beautiful Package Designs

With so many products out there, packaging design is as important as ever
​Packaging is something we're bombarded with on a daily basis. So creating an eye-catching packaging design that can be reproduced for years is a real challenge, especially with trends in industrial design now demanding biodegradable or renewable packaging.

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Research:  What is the product?

Food, beverage (sports drink, juice, coffee, tea)
Candy, snacks, Perfume, cologne, bath products, makeup

Points to consider

Remember to focus on typography
What font works with your package design?
Your text color should blend with the overall design of the packaging. 

Audience:

Gender (Male or Female)
Age: (Child, Adolescent, Adult, or Senior)
Income level (Luxury or cost saving consumer)
 Education level
 Single/Marital or family status
Occupation
 Ethnic background
Demographic (East Coast, West Coast, Urban, etc)

Make your product design stand out

A product that sits on a shelf has to stand out from the competing products enough for consumers to buy it.
    *Choose your product -find the corresponding package template and print it out.
    Sketch out your ideas onto the printed template.  Remember to think of an image and name for your product.